There is a whole industry built on selling hospitality packages through a checkout. That is a perfectly good way to buy a seat. It is not what we do.
We are an events agency. When a client asks us about Royal Ascot, the conversation is about who the guests are, where they are travelling from, whether they need a room the night before, and what the day is supposed to achieve. Then we build the day around that and quote the whole thing.
It also means we will tell you when an event is the wrong choice. Some guests want the Gold Cup. Some would rather have a quiet afternoon at Chester where they can actually hear each other.